As a non-profit inter-professional collaborative practice organization we bring people together in an effort to eliminate health disparities and inequities through advocacy, awareness, education, leadership, and cultural responsive services. To this end, Health Education Advocacy Leadership (HEAL), Inc. implements programs to address pressing public health needs, fosters private sector support for health promoting activities, access to healthcare, and assist communities build the capacity to empower, promote health, and research translation that leads to action that addresses and advocates for the need of the population.
HEAL will strive to be the main resource for culturally responsive health education, promotion, and advocacy through leadership activities such as organizing, supporting, planning, and program implementation efforts within the Southern California regions. One of the primary responsibility of HEAL will be to promote an asset approach to health by tapping into the skills and experiences of individuals, community members, and local organizations in order to mobilize community health decision-making and action. Further, HEAL will achieve its mission by linking the formal health system with the informal health system through consultations and close collaborations with partnering academic agencies, non-profit organizations, local businesses, and the community.
In our pursuit to “Bridge the Gap in Health No Matter What the Wealth” our three key approaches to “Bridging the Gap in Health” are as follows:
- We support reform in becoming an ethnically, culturally, and social justice organization. By naming and addressing inequities, unintentional bias, and other social, economic, and environmental forces that create health inequities. We develop, implement and provide guidance on health equity training, practice, and policies.
- We invest in Community by Linking the Formal Health System with the Informal Health System. The health of neighborhoods is a result of historical, political, social, and physical forces. Certain Neighborhoods have been deprived of sufficient resources and attention. In order to “right” this injustice, we have neighborhood offices in areas that are the most marginalized, socioeconomically disadvantaged, and disproportionately impacted by diseases. These are centers of planning and action for community-wide and inter-agency health initiatives.
- We build partnerships that advance cultural and social justice. Public health has historically been a vehicle to advance social justice. Towards this pursuit, we strategically mobilize tools, resources, and networks to enhance community power and target the factors that socially determine health inequities. We link the informal health system with the formal health system in order to improve the continuum of quality health outcome. We coordinate action with residents, community advocates, community-based organizations, faith-based organizations, businesses, schools and other city agencies.